It’s time once again for The Future American’s FAIL OF THE WEEK! Every Saturday, I name a person or group who has spent the past seven days behaving in a particularly idiotic way. Since it’s my belief that idiocy knows no politics, nobody is safe.
This week’s fail was brought to you by political strategist Dick Morris. Having read and recommended his book Power Plays, I know he’s not a fundamentally stupid guy, least of all when it comes to winning elections. But how he didn’t foresee the inevitable flame-out of the 2000s’ Republican Party’s politically purist approach is a mystery that will confound other pundits for decades. Now, it seems, his patience for that approach has flamed out as well, and he’s ready to be a moderate again. It’s a point to which most of the party itself has come, but most of the party, ideological as it was, hasn’t been half as ridiculous as the guy whose more recent books have had titles like this, this, this, this, this and this.
I can’t fault Morris for wanting to go with this flow. Now that even Fox News has had enough of him – even that old right mare ain’t what she used to be – he needs cash flow, and he needs it soon. But here’s the difference between Morris and the GOP/Fox: Neither of the latter is undergoing as dramatic a political conversion as he is. By most measures, they were fairly mainstream voices of American conservatism. In his pre-election writings, and even in the past month, Morris sounded like a comment section troll on the best days.
Also, you have to remember that Fox’s pollsters were much better at their job than Morris on Election Night, and they’d dumped Glenn Beck long before that happened. They’ve handled the transition from total right-wing insanity quite well (although dumping Karl Rove and Ben Shapiro would help further). Morris’s decision to try to “moderate” the Republican Party has a stronger tone of suddenness, as if he said to himself, “God, fine, I’ll do the triangulation thing again.” Speaking on behalf of those of us who saw the value in triangulation for its own sake, not for the sake of a paycheck, I say, we don’t want him in our company.
Nobody should buy it. If this guy thought kicking puppies in the face was a good way to win votes, that’s all his clients would do. He has only one principle: money is awesome. Why would any party, candidate, organization or media outlet want to be associated with someone as disingenuous as he? Having run his credibility into the ground on Election Night, how can anyone take his return to moderation seriously? He dumped his belief in moderate tactics once; what would stop him from doing it again four years from now?
If you want good advice on moderation, pick up a copy of Power Plays (but don’t tell anyone) and use that as your advice. It’s better for you, publicity-wise, than actually having a conversation with him.